Luxury Crossover Electric Vehicles

The Genesis GV60 is Built on the E-GMP EV Platform

The Genesis GV60 has been unveiled by the brand as an electric vehicle that aims to strike a balance between function and form to support the needs of modern drivers. The vehicle is built on the dedicated E-GMP EV platform, and positions itself as a higher-end alternative to crossover options presently on the market like the Kia EV6 and the Hyundai Ioniq 5. This is achieved with a series of quad headlights, a clamshell hood, monitor-connected side mirrors and more.

The Genesis GV60 is also paired with the Crystal Sphere that functions as the shift-by-wire control as well as a mood light when turned off. An expansive infotainment display along with a floating center console offers an impressive setup to immerse drivers and passengers alike.

Image Credit: Genesis

Luxury Electric Vehicles
There is an opportunity to create more luxury electric vehicles that balance function and form to meet the needs of modern drivers.
E-GMP EV Platform
Using the E-GMP EV platform allows for the development of more high-end electric vehicles with advanced features.
Vehicle Infotainment
The use of expansive infotainment displays and floating center consoles in cars presents an opportunity for enhanced immersion and entertainment for drivers and passengers.

Sectors Adopting This

Automotive Industry
The automotive industry can capitalize on the demand for luxury electric vehicles and advanced features by developing and marketing more high-end vehicles.
Electric Vehicle Industry
The electric vehicle industry can benefit from the use of the E-GMP EV platform to create more high-end electric vehicles with advanced features.
Entertainment Industry
The entertainment industry can partner with car manufacturers to develop new immersive experiences for drivers and passengers through infotainment displays and floating center consoles.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 40%
Freshness 11%