Retro gelatin salads have a reputation for being outdated and unappealing, but Gelée is a new brand that makes jiggly treats for a new generation. The vibrant, sensorial jelly snacks feature playful colors, textures and flavors to inspire fresh associations with molded desserts.
Within one of the bundles from the brand called A Dinner Party, consumers will find a variety of fruity flavors, plus beneficial active ingredients to support the mind and body alike. The Guava flavor, for instance, pairs a base of vitamin-rich guava powder with collagen-packed beef gelatin, apple cider vinegar, lemon juice solids and stevia for a hint of sweetness. To prepare, this mix needs to be combined with hot water before pouring it into a vessel and set for a few hours before eating.
What's Driving This Trend
- Functional Desserts
- Combining classic desserts with health-boosting ingredients, these gelatin treats offer a blend of indulgence and wellness.
- Sensory-based Foods
- Vivid colors and varied textures make these snacks an engaging experience that delights multiple senses.
- Retro-inspired Innovations
- Revamping nostalgic dishes with modern twists can attract both older generations seeking comfort and younger consumers interested in novelty.
Who This Affects Most
- Health Food
- The inclusion of active ingredients like vitamins and collagen places these desserts within the functional food sector.
- Gourmet Food
- Elevating everyday treats with novel flavors and premium ingredients pushes the boundaries of gourmet dessert offerings.
- Food Packaging
- Innovative packaging solutions are essential for preserving the unique textures and flavors of sensory-based jelly snacks.