Spacey Orange Packaging

Captain Orange is a Fun Fruit Container Design that Appeals to Kids

Capitán Naranja (Captain Orange) is a playful fruit container concept designed by Florencia Luz Duarte, a student of industrial design at the University of Buenos Aires.

The packaging holds a single orange, which makes the fruit inside look lively and animated. The character is designed to be appealing to kids, offering an alternative to snacks that are filled with unhealthy sugars. Even after the orange has been removed from the container and eaten, the spaceship container can be used as a toy itself, or filled with an other fruits and treasures. Since there are many different types of oranges, it could even be fun to see more characters from Captain Orange's team of space explorers, turning the different fruit containers into collectible objects that kids will covet.

Playful Packaging
Explore innovative packaging designs that appeal to children and provide a fun and interactive experience.
Healthy Snacking Alternatives
Discover disruptive ideas for packaging and promoting nutritious snacks to replace sugar-filled options.
Collectible Fruit Containers
Identify opportunities to create a series of themed fruit containers that can be collected and treasured by kids.

Industries Being Reshaped

Packaging Design
Embrace the challenge of creating engaging and playful packaging designs for various consumer products, including food items.
Healthy Food and Beverage Industry
Explore innovative ways to package and market healthier snack options that appeal to children and parents alike.
Children's Toy Industry
Tap into the potential of creating collectible and reusable fruit containers that can double as toys, enhancing the play value for children.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: South America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 22%
Activity 57%
Freshness 8%