Soft Serve Soda Slushies

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Krystal's New Frosted Slushies Combine Sprite with Soft Serve

— May 29, 2019 — Lifestyle
With summer just around the corner, Krystal has debuted a new lineup of Frosted Slushies in Lemonade, Grape, and Fruit Punch flavors.

Krystal's Frosted Slushies are a limited-time offering available just for the summer season. The cool new drinks combine Sprite with crushed ice and soft serve vanilla ice cream for a drink that is part soda, part milkshake. As Krystal President and CEO Paul Macaluso explains, "Frosted Slushies are a cool, craveable addition to our summer menu, providing the perfect balance to our hot steamy Krystals, Chiks, fries, and our new tots."

As many fast food chains have found, limited-time offers can increase the average customer cheque by as much as 40 percent. With its new Frosted Slushies, Krystal aims to up its summer sales.


Image Credit: Krystal.

Trend Themes

  1. Limited-time Offers — Krystal's Frosted Slushies as a limited-time offer can drive sales and increase average customer cheque.
  2. Combining Flavors — The combination of Sprite with crushed ice and soft serve creates a unique and craveable drink experience.
  3. Seasonal Menu Items — Introducing Frosted Slushies as a summer exclusive can attract customers looking for refreshing beverages during the hot season.

Industry Implications

  1. Fast Food — The fast food industry can explore limited-time offers like Frosted Slushies to boost sales and customer interest.
  2. Beverage — The beverage industry can experiment with innovative flavor combinations like combining soda and soft serve to create unique, refreshing drinks.
  3. Restaurant — Restaurants can attract seasonal customers by introducing exclusive menu items like Frosted Slushies that align with the weather and customer preferences.
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