Uniting two iconic brands for the first time, the Snaffling Pig x Colman's Fried Pork Crackling is an unexpected snack creation that will come as welcome news for fans of either or both brands.
The new pork crackling snack is flavored with Colman's mustard, which acts as a pop of flavor that cuts through the crispy chip's dense profile. Moreover, the snack comes as a premium take on pork crackling which is often associated with being a pub or bar snack.
The Snaffling Pig x Colman's Fried Pork Crackling was described by the co-founder and marketing direction of the Snaffling Pig Co., Andrew Allen: "Pork and mustard is a flavour combination that is a gift from the porky gods, so when we decided to make our version, there was only place to turn to bring the kick we wanted. Colman’s is such an iconic British brand, but it’s also one with a playful edge so we’re incredibly happy to have them join us on our porky venture-adventure."