Free From Fellows is expanding upon its collection of clean-label free-from sweets with new products like Rhubarb & Custard-flavored hard candies, Pear Drops and lollipops. All of these new confections are free from gelatin, gluten and sugar—instead, they are alternatively sweetened.
While there is a growing demand for free-from sweets, Free From Fellows found that there were gaps in the market, noting that "there are many products out there that are sugar-free or gluten-free but not gelatin-free or vice versa."
These new products join existing releases from the brand, including Gummy Bears, Cola Bottles and Midget Gems, which show that it's still possible to indulge and at the same time, avoid some ingredients that are artificial or undesirable.
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