Tracking Fitness T-Shirts

The Hexoskin Biometric Tops Record Workout Stats for Better Performance

The Hexoskin is a Montreal athletic brand that has put together a series of wearable fitness Smart T-shirts that are capable of tracking biometrics. The shirts offer a more seamless and intuitive wearable design than bracelets, wristbands or headphones with wires since the trackers are already located inside the shirt. The wearables are able to provide free movement while simultaneously allowing wearers to keep track of their workout records to heighten their progress and performance.

The Smart shirts are made with soft and moisture-wicking material embedded with small sensors that are placed inside the fabric. This renders the trackers virtually indistinguishable to the wearer while the T-shirt monitors heart rate, breathing and movement while the body is both awake or asleep. The shirts work in conjunction with a Bluetooth app to relay stats directly to the consumer's smartphone.

Wearable Biometric Tech
The development of wearable biometric tech like Hexoskin T-shirts presents opportunities for creating more seamless and intuitive designs for tracking performance.
Smart Apparel
Hexoskin's Smart T-shirts demonstrate the potential for incorporating technology into clothing to track biometrics and improve workout performance.
Health and Fitness Tracking
The growth of health and fitness tracking products like Hexoskin T-shirts highlights the demand for data-driven solutions to improve wellness and athletic performance.

Industries Being Reshaped

Apparel Industry
The apparel industry has an opportunity to integrate technology into clothing to improve fitness tracking and performance capabilities.
Fitness Industry
The fitness industry can use data-driven solutions from wearable biometric tech to enhance workout routines and improve performance.
Healthcare Industry
The healthcare industry can utilize biometric data from wearable fitness Smart T-shirts to provide personalized patient care and monitoring.
SCORE
5.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 93%
Freshness 8%

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