The Fanbassador app has dual value: it gives music fans in small markets the opportunity to see their favorite bands live, and it lets bands know exactly where to go to play sold out shows.
For decades, touring bands had to take huge risks when planning their schedules. Before the Internet and other connective technology, bands basically had to guess at where their fan bases were located and hope that booking a show somewhere they hadn't been before wouldn't mean they'd be playing to an empty concert hall.
The Fanbassador app is the first business model to change that, allowing fans to pre-buy tickets that don't yet exist for potential shows from their favorite artists. So, with Fanbassador, if Mobile sells out a show before a nearby town, the Mobile fans win and the band of choice knows ahead of time that they'll be playing a rocking show for a full crowd.