Facebook Sponsored Stories is the new ad format by the social media giant that allows user-generated content to form sponsored advertisement messages. Similar to Twitter's Promoted Tweets program, companies can pay to advertise if you post a status including their name in it.
Facebook Sponsored Stories is a chance for brands to get more interactive with their target markets, using the power of online advertising to include videos and other more personalized material.
Implications - Interactivity is a constantly growing fad in the market and advertising industries. Companies are relying on customer involvement to promote their products and services at a rapidly increasing rate. The concept of companies and buyers working together is beneficial to businesses looking to expand their target demographic by creating a connection with their customers.
Retro Twitter Ads (UPDATE)
30 Philanthropic Facebook Innovations
Social Media Glamorizing
Social Media Dictionaries
Masked Twitter Ads
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Facebook Sponsored Stories Turn Your Updates into Advertising
- By: Peter VallasJan 27, 2011 Updated: Aug 17 2011