Facebook just became the official streaming platform for the Counterstrike and DOTA 2 ESL eSports tournaments. Starting in later January 2018, Facebook will begin to broadcast all ESL eEports tournaments including the massively popular CS:GO Pro League. This does not just include live broadcasts, as all recaps, highlights and week in review shows will be streamed on Facebook.
Prior to this deal, ESL held streaming deals with several streaming platforms, including Own3d, Twitch and YouTube. While the most popular eSports leagues prefer Twitch, which is owned by Amazon, the choice to jump ship by ESL was done in an attempt to reach a larger audience that may not be avid gamers. According to Ken Hershman, the choice was made to not only reach a larger audience, but to further support the engagement of viewers thanks to Facebook's inherent service.
With eSports growing immensely in popularity, this connection to the social media giant seems like an amazing play and will definitely increase viewership for ESL.