Connected Equestrian Vests

The Equisense Care is a Wearable Performance Monitor for Horses

Horses are worthy companions, but the new Equisense Care system recognizes one of the necessary flaws that the animals have: they can't tell their owners what they're feeling. In fact, like all animals, horses can't tell people anything at all, which is why Equisense Care is attempting to make it easier for people to intuit their horses' conditions.

The Equisense Care system consists of a wearable vest and a mobile app, much like fitness wearables that people regularly use today. The biggest difference is that the Equisense Care vest is worn by the horse rather than by the rider.

The vest can monitor horses all day, keeping track of when horses might be expressing acute discomfort or pain and alerting owners immediately.

Connected Equestrian Equipment Integration
The trend of integrating wearable technology with equestrian equipment creates opportunities for new connected products and services.
Animal Wearables for Health Monitoring
The trend of wearable technology for animal health monitoring provides new market opportunities.
Data-driven Animal Management
The trend of data-driven animal management creates new opportunities for technology to improve the well-being of animals and their owners.

Who This Affects Most

Equestrian
The equestrian industry can benefit from the integration of wearable technology to enhance the safety and health of both horses and riders.
Pet Care
The pet care industry can utilize wearable technology to provide pet owners with essential health information in real-time.
Farming and Agriculture
The farming and agriculture industry can use wearable technology to improve animal health and increase efficiency in animal management.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 55%
Freshness 8%