Energized Sport Candies

The Clif BLOKS Energy Chews Provide a Surge of Vitality for Athletic Use

Consumers looking for a quick burst of vitality in the midst of an activity that will not compromise their digestion or performance can turn to the Clif BLOKS Energy Chews to provide a fast dissolving and bite-sized boost. The Energy Chews are designed to provide natural and healthy energy increases for athletes that are in the middle of a training regime.

The Energy Chews are compact, lightweight and easy to pack thanks to their near exact gummy consistency. Because the chews are solid, they can easily be taken while running, biking or hiking. The natural sugars and low calorie content ensures that the energy boost is delivered immediately to the muscles and can be used in minutes to increase awareness, alertness and overall performance. Thanks to the small size, the Energy Chews are ideal to keep on hand.

Energy-boosting Snacks
The development of more healthy and natural energy snacks in the market.
Convenient Athletic Nutrition
The creation of bite-sized and easy-to-pack food products for athletes.
Fast-dissolving Supplements
The trend of introducing supplements and energy products that dissolve quickly and provide immediate effects.

Who This Affects Most

Sports Nutrition
Innovative formulations for sports nutrition and supplements to cater to the demand of active individuals.
Packaged Food and Snacks
The creation of healthy and convenient snack alternatives to cater to the on-the-go lifestyle.
Fitness and Athletic Equipment
The introduction of products that support and complement the active lifestyle such as portable hydration systems and energy dispensers.
SCORE
2.6 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 42%
Activity 29%
Freshness 8%

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