McDonald's Election Day Ad Illustrates Different Types of Fry Eaters
Laura McQuarrie — November 11, 2016 — Marketing
For the 2016 US Presidential Election, McDonald's created an election day ad that shows how conservative, moderate and liberal individuals might choose to eat their fast food fries with or without condiments.
The humorous fast food ad shows each type of fry eater with a different level of ketchup on their fried potatoes and noted that on election day, people should "vote with taste."
The US Presidential Election provided ample opportunity for brands to step up with a variety of political-themed marketing stunts, campaigns and print ads, leaving them the chance to get as involved as they'd like in the sensitive subject of politics. This McDonald's ad is a perfect example of content that fans of the brand will find both relevant, tasteful and humorous.
The humorous fast food ad shows each type of fry eater with a different level of ketchup on their fried potatoes and noted that on election day, people should "vote with taste."
The US Presidential Election provided ample opportunity for brands to step up with a variety of political-themed marketing stunts, campaigns and print ads, leaving them the chance to get as involved as they'd like in the sensitive subject of politics. This McDonald's ad is a perfect example of content that fans of the brand will find both relevant, tasteful and humorous.
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