The 'Eat This Food' blog comes from the minds of cook Pat Breen, photographer Sean Fennesy and graphic designer Jess Lillico. The three operate from their native Melbourne base where they unveil classic pumpkin pie and corned beef recipes by way of chic images.
These delectable guides can be downloaded by the sites visitors by way of PDFs. This is a novel approach to culinary instruction as the trio intersperses sweet and savory dishes with organized art.
Snapshots of dumplings and baked pastries draw hungry eyes to the Eat This Food pages. One of the best aspects is its informal nature. According to the description, the project is more so occasional than anything else, accounting for its often sporadic posts on short ribs, quinoa salads and olive oil tarts.
Why This Trend Is Growing
- Visual Culinary Guides
- Disruptive innovation opportunity: Develop an online platform that offers visually appealing culinary guides for home cooks.
- Artistic Food Photography
- Disruptive innovation opportunity: Create a service that combines professional food photography with design expertise to create visually stunning menus for restaurants.
- Informal Culinary Blogs
- Disruptive innovation opportunity: Build a blogging platform that allows food enthusiasts to share informal and occasional culinary content in a visually appealing way.
Industries Being Reshaped
- Food Media
- Disruptive innovation opportunity: Establish a digital media company that specializes in creating visually captivating food content across various platforms.
- Online Recipe Platforms
- Disruptive innovation opportunity: Develop an online platform that offers curated recipes accompanied by visually engaging images and design.
- Food Photography Services
- Disruptive innovation opportunity: Launch a photography service that focuses on capturing food in an artistic and visually appealing manner, catering to restaurants, food bloggers, and culinary publications.
