The Fruit Bowl Dino Yogurt Eggs Have a Playful Yet Healthy Formula
Michael Hemsworth — August 15, 2020 — Marketing
References: fruit-bowl & foodbev
The Fruit Bowl Dino Yogurt Eggs are a new snack from the brand for the UK market that will enable parents to provide youngsters with a tasty yet healthful option. The snack is made with raisins that are covered with a coating of the brand's signature yogurt in three natural colors in order to create a marbled effect. This helps make the snack a fun product for children between the ages of four and 10 to enjoy.
Group Marketing Manager for Fruit Bowl Susanne Fraser spoke on the new snack saying, "Ahead of the launch of Dino Yogurt Eggs, we’ve listened to our customers and conducted significant research into what parents want. This showed key insights into a need for ease, convenience, portioning and great-tasting, real fruit products that engage children on their level too. We know, as parents ourselves, that we want to offer the very best items that our children will realistically eat, which is why we have created Dino Yogurt Eggs – a product made to keep both parents and children happy.”
Group Marketing Manager for Fruit Bowl Susanne Fraser spoke on the new snack saying, "Ahead of the launch of Dino Yogurt Eggs, we’ve listened to our customers and conducted significant research into what parents want. This showed key insights into a need for ease, convenience, portioning and great-tasting, real fruit products that engage children on their level too. We know, as parents ourselves, that we want to offer the very best items that our children will realistically eat, which is why we have created Dino Yogurt Eggs – a product made to keep both parents and children happy.”
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