Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Mountain Dew Lets People Try Out Virtual Reality Digital Skating

 - Sep 30, 2014
References: mountaindew & psfk
Mountain Dew set up a unique digital skateboarding experience that made use of Oculus Rift, in order to encourage new people to try out the sport. When you're just starting out, skateboarding most likely means a lot of scraped knees, but with this experience it's as if you're a seasoned pro who is taking a trip throughout the neighborhood.

With the Dew VR Skate Experience, fans are able to skate alongside pro skateboarders like Paul Rodriguez and Sean Malto. The experience itself seems pretty impressive, as does the amount of work that had to go into capturing and processing the skateboarding footage. Mountain Dew fans who attended the action sports exhibition in New York were invited to try out the Dew VR Skate Experience first hand, making it the easiest way to become a master skateboarder.