It is a rare person that would keep his or her composure when presented with a terrifying digital billboard such as the one created by Sky Austria. Placed in a bus shelter somewhere in Vienna, the digital billboard makes it appear as those zombies are materializing out of nowhere. Promoting the premier of the latest season of 'The Walking Dead,' it brings the fantasy series to reality in a convincing way.
The digital billboard comes in perfect time for the Halloween season, as well. Primed for a few scares, passersby will enjoy the consequential shock of seeing a couple zombies feasting on a man or one trying to make her way into the shelter. The people exposed to the digital billboard were recorded on video, to further the entertainment of such a campaign online.