The travel-booking website Kayak has rolled out a new service entitled Desktop Escape, that's hoping to provide people with new ideas and inspiration for future travel destinations.
With this new desktop application, individuals can browse images from a database of travel photos, and use the images as their computer backgrounds. Each image features a clickable link, that informs the viewer of the costs associated with traveling to that location. The brand launched this application after noticing an influx of website activity between the hours of 11am and 12pm. Working off of the assumption that individuals are researching potential vacations on their lunch break at work, this new service offers a streamlined means of quickly discovering a potential vacation spot.