Not a Uniform is an Instagram-based business that transforms old denim garments into something completely new. The service works by applying professional laundry and dry processes to the clothes. This includes, laser engravings, decoloring and recoloring, handcrafted details, and many more. As an end result, the clothes are elevated to an entirely new level. Not a Uniform is curated and personal as designers will help the client each step of the way, offering advice and tips to ensure each look is unique.
Not a Uniform views clothing, specifically denim, as a form of self-expression and hopes the Colombia-based company will soon be ready for a push into the global market. Perfect for those who aren't ready to let go of a pair of jeans, or for those looking to consume more sustainably, this Instagram-based business is sure to please.