Watching football this season may look different than before, but Buffalo Wild Wings is helping Cleveland Browns fans access the iconic Dawg Pound section, the "loudest, most iconic fan sections in football" with its new in-restaurant experience. Fans can now buy season tickets to a custom-designed Dawg Pound seating section inside a B-Dubs sports bar.
The season ticket package includes reserved seating for four on all 16 game days with 15 traditional wings, 15 boneless wings, a basket of fries, ultimate nachos, and fountain drinks for the table. Fans will also get a Custom welcome package with a season ticket booklet, cooler, Dawg Pound face masks, t-shirts, and more. The season ticket packages are available at 10 different Buffalo Wild Wings locations throughout the Cleveland area for $750 each via StubHub.
The aim of the new promotion is to "ensure this die-hard fanbase still has that game day ritual."
Image Credit: Buffalo Wild Wings
What's Driving This Trend
- In-restaurant Sports Experiences
- Businesses can offer customers an immersive experience by bringing the game day feel into their establishment with exclusive seating and packages.
- Membership Packages and Customized Merchandise
- Businesses can offer unique merchandise and personalized welcome packages as a part of their exclusive membership packages.
- Collaborations Between Sports Teams and Restaurant Chains
- Sports teams and restaurant chains can team up to offer fans new and distinctive game day experiences.
Who This Affects Most
- Sports and Hospitality
- Businesses in sports and hospitality industries can provide unique experiences for customers looking to immerse themselves in a game day atmosphere.
- Merchandise and Promotion
- Companies that offer merchandise and promote exclusive experiences can collaborate with sports teams and restaurants to provide new opportunities for fans.
- Online Ticketing and Reservation Systems
- Online ticketing and reservation system companies can help streamline the reservation process for exclusive game day experiences.
