The Nespresso Connoisseur Club experience is a recently launched traveling event put on by the coffee brand that takes consumers on an immersive sensorial journey. Currently located at the Henley Royal Regatta in Oxfordshire, the Connoisseur Club is a two-tiered house packed with five days of activities like demonstrations from Michelin-starred chefs and taste tests.
Aimed at encouraging consumers to join the Nespresso Club, the Connoisseur Club is a gourmet culinary adventure that elevates the brand to that of the upscale regatta lifestyle. The second level of the club serves as a viewing platform with a stunning direct view of the Thames and boasts areas for spectators to rest and grab a bite to eat.
The immersive Nespresso Connoisseur Club campaign will be travelling to Wales after the conclusion of the Henley Regatta.