'The Complete Beer Course - Boot Camp for Beer Geeks: From Novice to Expert in 12 Tasking Classes' by Joshua M. Bernstein will be released soon and is currently available for pre-order. The instructional book helps beer drinkers appreciate the nuances between different types of craft beer. This is especially relevant as craft beer becomes increasingly prevalent in American culture.
The Complete Beer Course is broken down into 12 classes, with homework and all, that help beer consumers navigate bars a little easier. Upon completion of the book you will have a degree in ale, giving you bragging rights amongst friends and knowledge you'll likely take with you for the rest of your beer drinking days.
What's Driving This Trend
- Craft Beer Education
- As craft beer continues to rise in popularity, there is a growing need for educational courses like 'The Complete Beer Course' to help consumers appreciate the nuances of different beers.
- Learning Through Literature
- Consumers are increasingly turning to instructional books like 'The Complete Beer Course' to gain knowledge and appreciation for their favorite products.
- Interactive Task-based Learning
- The breakdown of 'The Complete Beer Course' into 12 task-based classes offers an engaging and interactive learning experience for consumers.
Who This Affects Most
- Craft Beer
- Craft beer breweries and distributors can capitalize on the growing desire for consumer education by offering educational courses and experiences.
- Publishing
- Publishers can tap into the trend of learning through literature by offering more instructional books on various topics, including niche interests like craft beer.
- Hospitality
- Bars and restaurants can differentiate themselves and enhance the customer experience by offering educational beer tastings and classes, enhancing consumers' appreciation of beer.
