Trader Joe's knows that there are plenty of people who enjoy iced coffee all year round, which is why the chain has just debuted a new seasonal coffee treat dubbed the 'Cold Brew Gingerbread Oat Latte.'
While latte usually refers to espresso with steamed milk, Trader Joe's new Cold Brew Gingerbread Oat Latte is completely dairy-free. Instead of regular milk, this non-dairy drink takes concentrated Cold Brew coffee and adds in creamy oat milk. To amp up the gingerbread flavors, Trader Joe's also adds in cane sugar, brown sugar, and a perfect spiced blend of ginger juice, cinnamon, and ground nutmeg. As Trader Joe's explains, " Just the right proportions of these work together to create a seasonal beverage that evokes all the best holiday memories, while also keeping you well-caffeinated—and milk-free!"
Image Credit: Trader Joe's
Key Themes Behind This Trend
- Non-dairy Coffee Alternatives
- The rise of non-dairy coffee beverages presents an opportunity for companies to offer more plant-based options for health-conscious consumers.
- Seasonal Beverage Flavors
- Creating seasonal coffee flavors can increase consumer excitement and brand loyalty as customers look for unique flavor experiences.
- Cold Brew Beverages
- The popularity of cold brew coffee continues to grow, and companies can capitalize on this trend by offering innovative and refreshing cold brew beverages.
Where This Applies
- Food and Beverage
- The food and beverage industry can innovate by offering unique seasonal flavors and expanding non-dairy options to meet consumer demand.
- Coffee Shops
- Coffee shops can incorporate new seasonal flavors and non-dairy alternatives to attract health-conscious customers and stand out from competitors.
- Dairy Alternatives
- As more consumers opt for non-dairy alternatives, there is an opportunity for companies to expand their offerings and introduce new and innovative plant-based products.
