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Personalized Kidswear Subscriptions

The Walmart KIDBOX stylebox Offers Curated Clothing for Kids

— April 22, 2019 — Life-Stages
There are a number of subscription services that offer clothing for kids in different styles to suit the ways that they like to express themselves best. In collaboration with Walmart, KIDBOX is making it even easier and more affordable for parents to select curated clothing for kids with the all-new 'Walmart KIDBOX stylebox.'

The Walmart KIDBOX stylebox is available for girls and boys in a range of sizes, offering items like sweaters, denim and graphic t-shirts from more than 20 premium kids’ clothing brands. In a curated clothing box, families will find four to five items for $48—approximately 50% off the suggested retail price for the bundled items.

Online, Walmart customers are able to complete a short style quiz for a child, which allows for KIDBOX's stylists to create a personalized selection of kidswear.
Trend Themes
1. Personalized Kidswear Subscriptions - The rise of personalized kidswear subscriptions presents an opportunity for brands to offer curated clothing options that cater to individual styles and preferences.
2. Affordable Curated Clothing Boxes - The Walmart KIDBOX stylebox demonstrates the potential for affordable curated clothing boxes, providing families with cost-effective options for high-quality kids' clothing.
3. Online Style Quizzes for Kids - The integration of online style quizzes for kids allows for tailored and personalized selections, enhancing the shopping experience and ensuring customer satisfaction.
Industry Implications
1. Fashion Retail - The fashion retail industry can explore disruptive innovation opportunities by incorporating personalized kidswear subscriptions and leveraging curated clothing boxes.
2. Subscription Services - Subscription service providers can capitalize on the demand for personalized kidswear subscriptions, offering curated clothing options and enhancing convenience for parents.
3. E-commerce - E-commerce platforms can leverage online style quizzes for kids, providing tailored recommendations and personalized shopping experiences to increase customer engagement and loyalty.
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