Climate Change Coloring Books

Brian Foo's Climate Change Coloring Book Highlights the Environment

Not all coloring books feature Disney or Loony Toons characters — with the rise of the adult coloring book fad, products like the Climate Change Coloring Book by Brian Foo feel just as appropriate as any other soothing craft item. The book offers black and white illustrations of various climate-related statistics and images, encouraging those drawing in the book to color in the facts and thus more immediately experience the gravity of the situation.

There are many different coloring activities in the Climate Change Coloring Book, but all of them explore climate data and research. The book's Kickstarter page claims it "is not political, but a celebration of information, learning, and research," and indeed all of the illustration activities in it are backed up with citations from various scientific research papers.

Climate Change Coloring Books
Disruptive Innovation Opportunity: Create interactive coloring books that educate and raise awareness about pressing environmental issues.
Adult Coloring Book Fad
Disruptive Innovation Opportunity: Develop unique adult coloring books that cater to niche interests and provide a therapeutic and educational experience.
Incorporating Scientific Research in Coloring Books
Disruptive Innovation Opportunity: Integrate scientific information and data into coloring books to promote learning and a deeper understanding of various subjects.

Who This Affects Most

Publishing
Disruptive Innovation Opportunity: Explore new formats and content for coloring books that cater to different age groups and interests, enhancing their educational value.
Education
Disruptive Innovation Opportunity: Utilize coloring books as a tool to engage students in scientific and environmental studies, promoting hands-on learning and creativity.
Eco-friendly Products
Disruptive Innovation Opportunity: Create environmentally-conscious coloring books using sustainable materials and printing processes, aligning with the growing demand for eco-friendly products.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 50%
Activity 27%
Freshness 8%

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