Nutro's 'This is Clean' Celebrates a Simple Philosophy on Health and Food
Laura McQuarrie — March 31, 2017 — Lifestyle
References: nutro
To introduce pet owners to its new food philosophy, 'Feed Clean,' Nutro recently launched the 'This is Clean' advertising campaign for its range of clean dog food products.
As a producer of clean dog food recipes with real, non-GMO ingredients, Nutro shares a video that is full of happy, dirty dogs, reminding that clean foods help to give pets the energy they need to get dirty. The campaign takes the popularity of clean eating among humans and makes it relevant for pets.
Increasingly, pet owners who are invested in their own wellness journey are willing to pay a premium to bring quality, human-grade products into the lives of their pets, as they are reassured on the health, safety and value offered by clean, recognizable ingredients.
As a producer of clean dog food recipes with real, non-GMO ingredients, Nutro shares a video that is full of happy, dirty dogs, reminding that clean foods help to give pets the energy they need to get dirty. The campaign takes the popularity of clean eating among humans and makes it relevant for pets.
Increasingly, pet owners who are invested in their own wellness journey are willing to pay a premium to bring quality, human-grade products into the lives of their pets, as they are reassured on the health, safety and value offered by clean, recognizable ingredients.
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