Chickpea Tortilla Chips

HIPPEAS' Chickpea Tortilla Chips are Fueled by Plant Protein

Joining flavors like Straight Up Sea Salt, Rockin' Ranch and Sea Salt & Lime is a new Chickpea Tortilla Chip flavor from HIPPEAS called Nacho Vibes. This new, consumer-requested flavor promises to satisfy cravings for the crunch and taste of mainstream nacho-flavored tortilla chips but with better-for-you ingredients. The brand has made a name for itself with snacks that are vegan and dairy-free, certified gluten-free and non-GMO, and this new addition is no exception.

These Chickpea Tortilla Chips boast chickpeas as the first ingredient and they share three grams of protein and three grams of fiber per one-ounce serving. The plant-powered snack delivers the snacking experience consumers crave without artificial colors, flavors or ingredients whatsoever.

Plant-based Snacks
The trend for plant-based snacks is growing as more consumers seek out healthier options to traditional snacks.
Alternative Ingredients
The trend towards using alternative ingredients in snack foods presents an opportunity for companies to differentiate themselves.
Protein-fortified Snacks
As consumers continue to prioritize protein in their diets, protein-fortified snack options such as chickpea tortilla chips can capitalize on this trend.

Who This Affects Most

Snack Foods
The snack food industry can capitalize on the increasing demand for healthier snack options by developing and marketing more plant-based and protein-fortified snacks.
Health Food
Health food stores and retailers can target the growing number of health-conscious consumers by offering a wide selection of plant-based and protein-fortified snack options.
Food Manufacturing
Food manufacturers can innovate and disrupt the snack food market by incorporating alternative protein sources, such as chickpeas, into snack products.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 17%
Activity 24%
Freshness 15%