Skeletal Puff-Style Snack Products

Cheetos Bag of Bones Come in Two Flavor Options

Cheetos Bag of Bones are making their way to retailers in the US this Halloween season to provide consumers with a variety of sweet and savory flavors to enjoy. The product consists of extruded puff-style snacks in four bone-inspired shapes that give the snack a spooky profile, while also encouraging consumers to have a bit of fun playing with it. The snack comes in two flavor options including White Cheddar and Cinnamon Sugar, and is perfect for enjoying solo or in group snacking occasions.

Cheetos Bag of Bones are headed to retailers in 7.5-ounce bags where shoppers can pick them up for $5.89. The snack product builds on the popularity of seasonal snack flavors and shapes as consumers of all ages seek out ways to celebrate the autumn.

Image Credit: PepsiCo

Seasonal Themed Snacks
The surge in popularity for snacks that align with specific holidays underscores a strong demand for themed edible products.
Interactive Food Items
Snacks designed to offer a playful experience are gaining traction among consumers looking for novelty in their food choices.
Sweet and Savory Fusion
Consumers are increasingly drawn to snack options that seamlessly blend sweet and savory flavors to offer a unique taste experience.

Who This Affects Most

Snack Foods
The snack food industry continues to innovate with seasonally themed products that captivate consumer interest during specific times of the year.
Holiday Retail
Retailers are capitalizing on festive occasions by offering specialized products that boost seasonal sales.
Food Entertainment
Creating interactive and fun food items is an emerging trend in the food entertainment industry, engaging consumers beyond taste alone.
SCORE
7.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 90%
Activity 97%
Freshness 33%