The Cadbury Dairy Milk Choca-Latte has been unveiled as a new permanent addition to the Dairy Milk range that was created by Callum Clogher as part of the Cadbury Inventor competition. The bar is a premium blend of the original Dairy Milk chocolate mixed with coffee flavored creme and digestive biscuit pieces. This makes the treat a distinctly cafe-inspired chocolate that will be favored for its interesting mix of flavors and textures.
Senior Brand Manger at Cadbury at Mondelēz International Claudia Miceli spoke on the new Cadbury Dairy Milk Choca-Latte bar saying, "We are very excited to reveal Callum as the winner of our first ever Cadbury Inventor competition. His creation was both innovative and delicious and is set to be a real hit for retailers and their shoppers. We are thrilled to be re-launching the Cadbury Inventor Competition for a second year to help retailers continue to drive sales of this much-loved brand.”