Fancy Feast is now making broth for cats that come in either chicken or seafood varieties that are described as either "Classic" or "Creamy." Examples include 'Tuna & Vegetables in a Decadent Creamy Broth,' as well as 'Chicken, Vegetables & Whitefish in a Decadent Silky Broth.'
These products are made without by-products and fillers and will be particularly valuable to pet owners with older cats or those with health issues. Cats will benefit from consuming these broths, which contain more fluid than can ordinarily be found in a can of wet cat food.
Bone broths have been used for centuries across cultures, but they are now just beginning to become popular for human health. As such, they're also appearing in products for people with pets who want to pass on similar benefits.
Why This Trend Is Growing
- Cat-friendly Broth Meals
- Opportunity for pet food companies to innovate by offering nutrient-rich broth meals for cats, catering to older cats and those with health issues.
- Health Benefits of Bone Broth
- Opportunity for food and beverage companies to capitalize on the popularity of bone broth by creating similar products for pets.
- Fluid-rich Pet Food
- Opportunity for pet food companies to differentiate themselves by offering fluid-rich options for cats, providing a hydration alternative to traditional wet food.
Industries Being Reshaped
- Pet Food
- Opportunity for pet food companies to meet the demand for cat-friendly broth meals.
- Food and Beverage
- Opportunity for food and beverage companies to tap into the health benefits of bone broth by offering pet-friendly versions.
- Wellness
- Opportunity for wellness companies to explore the benefits of fluid-rich pet food and incorporate it into their product offerings.
