Outdoor equipment manufacturer Brooks-Range developed the 'Tension' tent, a tent that does away with the classic multi-pole system for an integrated elastic cord design that is lighter and easier to set up.
The Brooks-Range Tension tents haven't completely eliminated hard poles, but have lessened the reliance on them with its internal cord system. Instead of the elaborate X and Y pole systems common on most tents, the Tension tent uses a single, central carbon pole and two small cross poles that are way easier to set up.
There are two Tension tents, a two-person 30-square-foot Tension 30 and the three-person Tension 40, which cost $420 and $460, respectively. These tents are aimed at backpackers, mountaineers and other campers looking for a hassle-free tent that minimizes the weight they need to haul around.
Key Themes Behind This Trend
- Lightweight Camping Gear
- Opportunity for developing lightweight camping gear with integrated elastic cord designs.
- Simplified Outdoor Shelter Construction
- Opportunity for simplifying outdoor shelter construction with internal cord systems.
- Efficient Camping Setup
- Opportunity for developing efficient camping setup with a single central pole and small cross poles.
Where This Applies
- Outdoor Equipment Manufacturing
- Opportunity for outdoor equipment manufacturers to create innovative tent designs for backpackers, mountaineers and campers looking for hassle-free setups.
- Backpacking Gear Manufacturing
- Opportunity for backpacking gear manufacturers to create lightweight and easy-to-set-up tents to meet the needs of backpackers.
- Camping Equipment Retail
- Opportunity for camping equipment retailers to market innovative tent designs that reduce weight and simplify setup for customers.
