Ace Hotel & Tokyobike Launched a Brightly Colored Bicycle Line for Guests
References: designtaxi & coolhunting
This line of urbanized, sleek and brightly colored bicycles are the product of Ace Hotels and Tokyobike's collaboration. The two brands decided to join forces to offer guests of the hotel the option of using the bikes and potentially purchasing them when they leave.
The lightweight and brightly colored bicycles are perfect for touring around cities and enjoying a day of sightseeing during the summer. By offering guests the chance to try out the eco-friendly transportation, the ultimate goal is to have them love the ride and want to purchase the bikes.
The bike colors are inspired by the hotel's locations around the world like London and Los Angeles with the use of matte juniper, slate blue, vermillion and gold to bring a fresh summer vibe to each ride.
The lightweight and brightly colored bicycles are perfect for touring around cities and enjoying a day of sightseeing during the summer. By offering guests the chance to try out the eco-friendly transportation, the ultimate goal is to have them love the ride and want to purchase the bikes.
The bike colors are inspired by the hotel's locations around the world like London and Los Angeles with the use of matte juniper, slate blue, vermillion and gold to bring a fresh summer vibe to each ride.
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