The popularity of craft beer is palpable in various cities around the world with brands like the Swansea Brew Club taking it into account with packaging to match the handcrafted nature.
Designed by creative agency Underline Studio, the packaging for the Toronto-based microbrewery features subdued colors, an artisanal logo and areas to reinforce the handcrafted nature of the products.
This particular collection of bottles from the Swansea Brew Club were designed by Underline for the brand's holiday beers and utilize enveloping imagery to draw in would-be customers and impress existing ones. The bottle labels feature the first letter for the brew type -- "S" for stout, "P" for pumpkin ale and so on -- with geometric imagery around it to enhance the artisanal nature of the products.
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