Bonds of London Has Announced New Reduced Plastic Packaging
Michael Hemsworth — October 28, 2021 — Eco
References: bonds-confectionery & conveniencestore
Reducing or eliminating plastic packaging has become a top priority with many brands, which is evident with the news of Bonds of London introducing new reduced plastic packaging across its entire children's candy bags.
The announcement comes as part of the brand's shift towards more environmentally focused packaging that requires less material to be achieved, while also not affecting the amount of candy within. The packaging announcement comes alongside the introduction of some new candy flavors including Cherry Pencils and the Dolly Mix Classic and the Jelly Monkeys and Bananas, amongst others.
Chris Smith of Bonds Confectionery spoke on the new reduced plastic packaging saying, "We are really excited about the new advancements in the Bonds kids range. Not only are they introducing lots of exciting new product lines but they are revolutionising all kids’ sweet bags packaging to be more environmentally friendly and attractive for customers. The new products are really exciting as they bring in so many new flavours and appeal to a huge audience. There really is something for everyone, whether you love chocolatey, gummy or fizzy confectionery.”
The announcement comes as part of the brand's shift towards more environmentally focused packaging that requires less material to be achieved, while also not affecting the amount of candy within. The packaging announcement comes alongside the introduction of some new candy flavors including Cherry Pencils and the Dolly Mix Classic and the Jelly Monkeys and Bananas, amongst others.
Chris Smith of Bonds Confectionery spoke on the new reduced plastic packaging saying, "We are really excited about the new advancements in the Bonds kids range. Not only are they introducing lots of exciting new product lines but they are revolutionising all kids’ sweet bags packaging to be more environmentally friendly and attractive for customers. The new products are really exciting as they bring in so many new flavours and appeal to a huge audience. There really is something for everyone, whether you love chocolatey, gummy or fizzy confectionery.”
Trend Themes
1. Reduced Plastic Packaging - Reducing or eliminating plastic packaging has become a top priority with many brands, there is an opportunity to create new product lines with environmentally focused packaging.
2. Environmentally Focused Packaging - With brands like Bonds Confectionery shifting towards environmentally focused packaging, there is an opportunity for companies to join the movement and differentiate themselves in the market.
3. New Candy Flavors - With the introduction of new candy flavors such as Cherry Pencils and Dolly Mix Classic, there is an opportunity for companies to rejuvenate existing product lines and attract new customers.
Industry Implications
1. Confectionery - Reducing plastic packaging in the confectionery industry not only benefits the environment, but also creates a unique selling proposition for brands.
2. Packaging - As more brands prioritize environmentally friendly packaging, there is an opportunity for packaging companies to innovate and create new sustainable solutions.
3. Retail - Given consumers' growing interest in eco-friendly packaging, retailers have an opportunity to offer more sustainable options and appeal to conscious customers.
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