As part of a publicity stunt, Bompas & Parr decided to cook up some steaks using a method that would be deemed dangerous for some. Using molten lava pouring out of of a container and onto a bed of ice, the team cooked up steaks and corn for a one-of-a-kind BBQ party.
A simple grill was placed on top of where the lava was pouring out and under, with the food placed on top for a certain length of time. The men doing the cooking were fully dressed in heat-resistant gear with masks and helmets to avoid any injuries. Hopefully the guests enjoyed it - it's not often you can say you ate a steak cooked by lava!
Photo Credits: designboom, bompasandparr
What's Driving This Trend
- Extreme Cooking
- Using unconventional methods to cook and prepare food can create a unique and exciting dining experience.
- Adrenaline Experiences
- Providing experiences that cater to individuals seeking a thrilling and one-of-a-kind adventure can create successful and memorable events.
- Novelty Dining
- Creating unique dining experiences that stray from traditional methods can attract adventurous and curious customers.
Who This Affects Most
- Restaurant
- Restaurants and chefs can incorporate unconventional cooking methods to create a unique and exciting dining experience for their customers.
- Event Planning
- Event planners can capitalize on the trend by providing thrilling and adrenaline-filled activities for those seeking an unforgettable experience.
- Hospitality
- Hotels and other hospitality businesses can provide novelty dining options and experiences to attract and entertain guests.
