One of the newest makeup collections to be launched by ColorPop was created in collaboration with Mexican beauty blogger 'iluvsarahii,' who commonly shares bold, colorful cosmetic looks and tutorials with her millions of fans on Instagram and YouTube.
The complete iluvsarahii Collection includes the Chic-y Pressed Powder Palette, the $aucey Pressed Powder Palette and a variety of lip products, which are also available for purchase individually. The fun-spirited cosmetic products boast names like 'Mamacita' and 'Curvii,' which play up the beauty influencer's passion for sharing Latina beauty with the world.
On the same day the collection was launched, the iluvsarahii x ColourPop collaboration quickly sold out, indicating an extremely high demand for influencer-created beauty products.
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