Sanguine Lingerie Editorials

Jeffrey Chan Photographed Genevieve Rokero for C-Heads

Swedish-Hawaiian model Genevieve Rokero stars in this black-and-white lingerie editorial photographed by Jeffry Chan exclusively for C-Heads.

Chan explains that, with this editorial, he wanted to convey a sense of feminine beauty and confidence. It's true what they say: confidence is sexy, and this editorial proves it. There's just something about a person who's bold, fearless and self-assured that will always arouse curiosity and interest; perhaps because it is something that's so rare and hard to come by, not to mention something we're all aspiring to. Rokero has it in spades, that's for sure.

The creative team was rounded out by stylist Ton Aguilar, makeup artist Betsy Kelly and hair stylist Marina Migliaccio from The Rex Agency.

Feminine Confidence Reinforcement
The lingerie industry could venture in empowering women by highlighting their confidence and sensitivity, emphasizing their beauty irrespective of their body size.
Black and White Photography
Photography industry can invest in black and white photography to give time value to old art and aesthetics.
Multi-cultural Marketing
Cultural backgrounds and diversity can be used to attract customers in the fashion and photography industry.

Where This Applies

Lingerie
The lingerie industry could venture in empowering women by highlighting their confidence and sensitivity, emphasizing their beauty irrespective of their body size.
Photography
Photography industry can invest in black and white photography to give time value to old art and aesthetics.
Fashion
Cultural backgrounds and diversity can be used to attract customers in the fashion and photography industry.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 90%
Activity 56%
Freshness 8%