Ben & Jerry's Phish Food flavor is a beloved one that combines chocolate ice cream, caramel swirls, fudge fish and marshmallows. Since 2016, Ben & Jerry's has been introducing new and remixed non-dairy frozen dessert flavors but reinventing its popular Phish Food flavor posed a challenge, mostly when it came to getting the marshmallows just right.
Because marshmallows contain gelatin, Ben & Jerry's needed not only a vegan-friendly version but also ones that could have a long shelf life with quality natural ingredients. The veganized version has the same elements as the original version thanks to a creamy almond milk base.
Now that Ben & Jerry's has perfected its vegan marshmallows, fans may be able to look forward to other popular flavors with marshmallows to be made into non-dairy frozen treats.
What's Driving This Trend
- Vegan Marshmallow Desserts
- Vegan marshmallow ingredients and flavors are expanding to meet the demand for plant-based desserts.
- Non-dairy Frozen Treats
- The non-dairy frozen treat market is growing as more consumers choose plant-based options.
- Long-shelf Life Vegan Ingredients
- Developing vegan ingredients with a long shelf life is a key area of innovation for food companies.
Who This Affects Most
- Food and Beverage
- Food and beverage companies are meeting the need for more vegan and plant-based options.
- Dessert
- Dessert companies are expanding their product lines to offer more plant-based and non-dairy options.
- Frozen Foods
- The frozen food industry is adapting to meet the growing demand for plant-based options.