Oat-Based Frozen Desserts

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Ben & Jerry's Debuts a New Oat-Based Non-Dairy Recipe for its Ice Creams

— October 11, 2023 — Lifestyle
Ben & Jerry's is releasing its new non-dairy, oat-based ice cream recipe, claiming it is "its best yet." This significant shift will affect almost 20 Non-Dairy Ben & Jerry flavors available on the current market. The transition from an almond base to an improved oat base is expected to be complete by the spring of 2024.

The Non-Dairy range from Ben & Jerry's will maintain its commitment to values-driven ingredients, including the use of Fairtrade-certified cocoa, vanilla, coffee, and sugar, in addition to Open Chain cocoa.

Consumers in the UK can anticipate the arrival of the new Non-Dairy range in early 2024, available across a range of retail channels such as grocery stores, convenience outlets, on-demand services, and in-trade.

Image Credit: Ben & Jerry

Trend Themes

  1. Oat-based Frozen Desserts — Ben & Jerry's introduces a new oat-based ice cream recipe, replacing its almond base, set to be completed by spring 2024.
  2. Non-dairy Ice Cream — Ben & Jerry's launches an improved non-dairy ice cream line with a commitment to values-driven ingredients, including Fairtrade-certified cocoa, vanilla, coffee, and sugar.
  3. Expansion in the UK — Ben & Jerry's Non-Dairy range will be available in the UK starting early 2024 through various retail channels like grocery stores, convenience outlets, on-demand services, and in-trade.

Industry Implications

  1. Food & Beverage — The shift to oat-based frozen desserts presents disruptive innovation opportunities for the food and beverage industry by offering a new dairy-free alternative with improved taste and a commitment to ethical sourcing.
  2. Plant-based Products — Ben & Jerry's transition to a non-dairy ice cream recipe using oats instead of almonds aligns with the growing demand for plant-based products, providing an opportunity for innovation and market expansion.
  3. Retail — The introduction of Ben & Jerry's oat-based Non-Dairy range in the UK opens up disruptive innovation opportunities for the retail industry, allowing grocery stores, convenience outlets, on-demand services, and in-trade to cater to the increasing demand for non-dairy frozen desserts.
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