Ben & Jerry's Mousse Pie Ice Cream is Indulgent Yet Airy
Michael Hemsworth — March 15, 2023 — Lifestyle
The Ben & Jerry's Mousse Pie ice cream is the latest flavor of the brand's textural frozen treat that's perfect for avid dessert fans to try out. The treat is crafted with a milk chocolate-flavored ice cream that's infused throughout with swirls of mouse along with swirls of chocolate cookies. The product thus offers a frozen take on the classic dessert variety and is perfect for enjoying on its own or even alongside additional treats.
The Ben & Jerry's Mousse Pie ice cream has 390-calories per serving and comes with three servings per tub. The product is arriving now at select retailers in the US and could be a hit amongst shoppers seeking a frozen dessert to enjoy during seasonal turnover.
The Ben & Jerry's Mousse Pie ice cream has 390-calories per serving and comes with three servings per tub. The product is arriving now at select retailers in the US and could be a hit amongst shoppers seeking a frozen dessert to enjoy during seasonal turnover.
Trend Themes
1. Chocolate Pie-flavored Treats - Opportunity for companies to explore new dessert offerings that mimic classic pie flavors in non-traditional formats, such as ice cream.
2. Textural Infusions - Innovation opportunity for food brands to experiment by adding new textures to their products, such as mouse swirls to ice cream.
3. Single Serve Desserts - Growing trend of consumers seeking convenient desserts in smaller portion sizes presents opportunities for new dessert offerings and packaging formats.
Industry Implications
1. Dessert - This trend presents opportunity for dessert retailers to develop new product offerings that offer unique spins on classic flavors.
2. Food & Beverage - This trend presents opportunities for other food and beverage brands to develop new product offerings in unique formats with unconventional flavor combinations.
3. Packaging - Opportunity for packaging companies to develop new convenient packaging formats aimed at catering to the demand for single-serve desserts.
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