Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Axe Anarchy is a Graphic Novel Created by Fans in Real-Time

 - Jan 4, 2012
References: youtube & brandingmagazine
Being touted as the "the first comic created in real time," Axe Anarchy is a campaign by the male grooming brand that seeks to engage its fans through social media. The brand has been asking consumers to provide ideas for the Axe Anarchy graphic novel, to be released on Jan. 10, through its YouTube channel.

The brand will apply the feedback it gets and select the best ideas -- such as those pertaining to plot and action -- and put them into the actual Axe Anarchy comic. Some participants, as you will see in the video, even get starring roles in the graphic novel! Right now, you can visit the video page to vote for who you want to be the final 'Anarchy Girl,' says Branding Magazine.