The Arby's Boneless Wings are being launched by the brand following a successful test launch at a variety of locations last year and will provide consumers with a way to enjoy the pub favorite at their leisure. The wings are crafted using 100% white meat pieces that are battered before being fried for a crispy finish and tossed in your choice of sauce upon ordering. The sauces include the Classic Buffalo Sauce as well as the Hot Honey Sauce, which are both crafted with varying levels of spicy heat.
The Arby's Boneless Wings are being launched with a special order offer that will provide patrons with a six pieces for just $5 with a side of crinkle fries. The wings will be available starting Monday, October 25, 2021 for a limited time only.
Image Credit: Arby’s
Key Themes Behind This Trend
- Boneless Wing Popularity
- As fast food restaurants continue to expand their menus to include pub favorites such as boneless wings, there is an opportunity for businesses to capitalize on this trending food item and offer unique or alternative options.
- Sauce Customization
- With the ability to choose from a variety of sauces, consumers are showing a preference for customization, presenting a need for businesses to create customizable options for their products or services.
- Fast Food Value Offerings
- Offering value deals and limited time offers can entice consumers to try new products and services, leading to increased sales and customer loyalty.
Where This Applies
- Fast Food Restaurant
- Fast food chains have the opportunity to expand their menus and offer popular pub foods like boneless wings to attract new customers and increase sales.
- Food and Beverage Manufacturing
- With the growing demand for boneless wings, there is an opportunity for food and beverage manufacturers to create and distribute pre-packaged boneless wings for consumers to prepare at home.
- Specialty Sauce Production
- As consumers look for unique sauce options for their boneless wings, there is a need for specialty sauce production companies to create and distribute a variety of high-quality sauces for both fast food chains and retail.
