In 2020, Starbucks customers can look forward to new creations like the Almondmilk Honey Flat White, which is one of the new menu items that prominently features a plant-based milk alternative. This new beverage was created to complement the Starbucks Blonde Espresso, which is said to have a nuttier flavor and "pairs well with the lighter texture of milk alternatives."
The Almondmilk Honey Flat White also features a Honey Blend and steamed almondmilk, and is served with a dot of foam like a classic Flat White.
As part of its 2020 lineup, Starbucks is also introducing other comforting beverages featuring plant-based milk alternatives, as seen in the new Coconutmilk Latte and oatmilk as an additional non-dairy option.
Image Credit: Starbucks
What's Driving This Trend
- Plant-based Milk Alternatives
- Opportunity for innovation in creating new beverages that cater to the growing demand for plant-based milk alternatives.
- Blonde Espresso
- Potential for developing new coffee recipes that highlight the nuttier flavor and pair well with the lighter texture of blonde espresso.
- Non-dairy Options
- Disruptive opportunity to expand the range of non-dairy alternatives, such as oatmilk, to attract a wider customer base.
Who This Affects Most
- Beverage Industry
- Innovative strategies and product development to meet the increasing demand for plant-based milk alternatives in coffee and other beverages.
- Coffee Retail
- Retailers can capitalize on the trend of blonde espresso by offering unique coffee creations that showcase the nuttier flavor and appeal to customers seeking a lighter option.
- Dairy Alternatives
- Opportunity for dairy alternative manufacturers to expand their product offerings and meet the growing demand for non-dairy options in the market.
