For students, workers and late nighters that stay up late and are seeking for a way to remedy the effects of an all-nighter, The Night Owl Relief Kit is a conceptual prep aid to help consumers combat the effects of tiredness. The kit is a design put together by Sarah Dahshol Im that aims to reduce the pain and suffering that follows a late evening. The kit contains an array of pre-selected health, wellness and edible products designed to get the body back on track.
The kit is themed with the emblem of a sleepy owl, that expands literally off of the cliche, 'night owl.' The cylindric box contains highly caffeinated and sugary treats to boost the body including coffee, tea and cookies. There are various kits that address different degrees of tiredness such as the All Nighter and Half Nighter sets.
Why This Trend Is Growing
- Night Owl Relief Kits
- Concepts designed to alleviate the negative effects of staying up late.
- Pre-selected Wellness Products
- Kits pre-packed with health and wellness items to help consumers recover from all-nighters.
- Caffeinated Treats
- Consumables containing high doses of caffeine to combat fatigue.
Industries Being Reshaped
- Wellness
- The growing wellness sector presents opportunities to integrate Night Owl Relief Kits into existing product lines.
- Education
- Kits targeted towards students in the education space presents an opportunity to market to a niche audience.
- Consumer Goods
- Consumer goods companies could explore partnerships with the Night Owl Relief Kits to provide improved packages and marketing.
