The Safe + Fair Food Company is now expanding its collection of allergy-friendly products with a trio of clean label allergen-free baking mixes. Like the other products from the brand, this means that the baking mixes are free from the top eight allergens, as well as gluten-free and vegan-friendly.
The newly introduced free-from baking mixes include Double Chocolate and Red Velvet Brownie Mixes, both of which are powered by ancient grains and soy-free, dairy-free chocolate chips, as well as a Birthday Cake Blondie Mix with naturally colored sprinkles. As for the bases of these baking mixes, The Safe + Fair Food Company uses a blend of five gluten-free flours made from tapioca, amaranth, white rice and brown rice to create high-quality treats.
Why This Trend Is Growing
- Clean Label Baking Mixes
- Opportunity for disruptive innovation: Develop clean label baking mixes that are free from allergens, gluten-free, and vegan-friendly.
- Ancient Grain-powered Baking Mixes
- Opportunity for disruptive innovation: Create baking mixes that utilize ancient grains as a nutritious and flavorful alternative.
- Naturally Colored Sprinkle Mixes
- Opportunity for disruptive innovation: Produce baking mixes with naturally colored sprinkles as an appealing and natural alternative to artificial dyes.
Industries Being Reshaped
- Allergen-free Food Manufacturing
- Opportunity for disruptive innovation: Establish a manufacturing facility specializing in the production of allergen-free food products.
- Gluten-free Food Industry
- Opportunity for disruptive innovation: Develop innovative gluten-free baking mixes using a unique blend of gluten-free flours for superior taste and texture.
- Natural Food Colorants
- Opportunity for disruptive innovation: Create natural food colorants for sprinkles and other edible decorations as an alternative to synthetic dyes.
