Philippine-based tech company AdMov incorporates a facial recognition program into the backseat of cabs to instantly detect a passenger's demographic. The implementation allows a targeted curation of content and ads directed to the respective passengers according to the data collected. The drivers go through an application process to receive the program installment and for each advertisement played back, they will receive incentives.
The technology is able to read the general age of the passengers, their gender, and their mood -- all of this data is translated to find the perfect curation of what advertisements they see. In addition to the recognition element, there is also an AI software incorporated to track the location of the cars in live time to show more relevant content.
Face-Recognizing Ad Programs
More Stats +/-
Vibrating Silicone Skin Scrubbers
Ruggedly Miniature Laptops
Connected Designer Security Cameras
Virtual Hair-Coloring Tools
Wearable Workplace Safety Trackers
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.