Initiating change, whether it's for environmental, political, social or economic reasons, is easier now than ever before. Trend Hunter's Activism Trend Report looks at how social media, online "hacktivism" and modern technologies are creating change in cultures and societies all over the world.
In the past year alone, the world was exposed to the various movements, protests and assemblies that were promoted and enhanced by social media. Examples of this are the worldwide 'Occupy' protests and the viral documentary that brought global awareness to the atrocities committed by the Ugandan war criminal Joseph Kony. Another phenomenon affecting modern day activism is the group simply known as 'Anonymous.' Their techniques are aimed at disrupting web services of brands, governments and organizations that violate basic rights and freedoms, a movement dubbed "hacktivism."
Use our 26 PRO Trends and hundreds of examples to extract key data that will prepare your brand for future social, political, environmental and economic movements.