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Tao taomiller www.trendhunter.com/taomiller Hawaii //cdn.trendhunterstatic.com/avatars/m/7/avatar_7185.jpg Entrepreneur TrendHunter.com
101 Articles
739,000 Views
Hawaii Location
Jun 2007 Member Since

Tao

Talented

Tao Miller came to Hawaii on vacation in 1985 and stayed to pursue his entrepreneurial fervor, bent on becoming one of Hawaii's top young businessmen.

Miller's first retail stint in Hawaii was with Louis Vuitton. A job transition to Raku Leather gave him added insight into doing business on the Islands, knowledge of traditional Japanese client-service, and the intricate marketing techniques of a well respected Japanese company.

In 1991, Miller launched Tri-Star Trading, an upstart export company. Within a year, Tri-Star Trading was exporting vintage denim and apparel in the thousands of units, and Miller got his first but firm foothold in the fashion industry.

In 1992, armed with his life savings, Miller opened his first Body & Soul Boutique specializing in men's and women's prêt a porter. Although Body & Soul had the niche on Hawaii's high-end fashion market, Miller was relentless in keeping his image as the fashion forward store. In 1994, while on a buying trip in New York, he started negotiating with trendy and chic cosmetics lines that were taking the East and West coasts by storm. In 1995, Body & Soul was named the exclusive Hawaii retailer for one of the top makeup artist lines, and became the first retailer to offer hip makeup lines in Hawaii. In his first year with cosmetics, Miller's operation reported revenues of $2.3 million.

In 1998, Miller launched his own cosmetics line - Body & Soul Cosmetics. The vintage-style inspired line became an instant success. The 40s and 50s style packaging brought back the romance of makeup, at a time when the market was flooded with artist-inspired lines with the minimalist look.

Today, Tao Miller serves as president of T.M. Pacific USA Co., Ltd., the parent company of Tri-Star Trading and Body & Soul. Body & Soul Cosmetics are sold in the Body & Soul Boutique in Hawaii, and at Sephora stores and select boutiques and spas nationwide. In 2001, Miller brought Body & Soul Cosmetics to Japan and created a stir with the young and the trendy. In 2002, Korea got its first Body & Soul counters, and in 2003 the line launched in Hong Kong, Singapore and Malaysia.

Miller is an active member of YEO (Young Entrepreneurs' Organization), and a current Director of the Hawaii Chapter of YEO. He is also a Birthing of Giants MIT graduate. In 1996 Miller was recognized by the City & County of Honolulu's Small Business Special Award Committee as Young Entrepreneur of the Year . He was also presented with the Hawaii Governor's Exporter of the Year Award in 2001.

What is unique that's not in your bio?
My parents where married in a Tibetan temple hence my name is Tao and I speak fluent Japanese.
What's your favorite accomplishment?
Building and launching the brand Body and Soul Cosmetics
How do you define cool?
Simple and clean
What is your secret to uncovering trends?
Traveling the world, friends everywhere, constantly in tune and information overload
What do you enjoy most about Trend Hunter?
I love sharing my discoveries. It allows me to share about random cool and interesting stuff that I come across. I wish I had more time to write because there is so much.
What is your favorite trend?
Gadgets
What are your tips for writing a juicy post?
SEX and more SEX! Humans are so predictable. Sorry just being honest
How do you reset to be creative?
Various ways, could be simple as taking a walk on the beach and going for a swim but the all time best is to travel to a foreign place and submerge yourself completely into the unknown. It forces you to look at things in a complete organic way and most of all different way than my typical daily life.
What inspires or excites you?
Change, Music, Fashion and people
Predict something awesome for 2020?
We all get along!
Read More
Trends (101)
Niche Mobile Gadgets - KDDI AU Taps Numerous Phone Markets For Spring in Japan
Niche Mobile Gadgets
KDDI AU Taps Numerous Phone Markets For Spring in Japan
Micro Gardens as Living Art - Tiny Glass Terrariums by Paula Hayes
Micro Gardens as Living Art
Tiny Glass Terrariums by Paula Hayes
Cultural Hotel Engineers - Alex Calderwood Reinvents the Urban Hotel With ACE
Cultural Hotel Engineers
Alex Calderwood Reinvents the Urban Hotel With ACE
Supercar Stilettos - Lamborghini Pumps Are Perfect For Ladies With A Need for Speed
Supercar Stilettos
Lamborghini Pumps Are Perfect For Ladies With A Need for Speed
Fashionable Toy Guns - Couture House Lanvin Geeks it Up With Lego and Pacman
Fashionable Toy Guns
Couture House Lanvin Geeks it Up With Lego and Pacman
Adult Cookie Jars - Jonathan Adler Makes Pottery Sexy With His Uniquely Naughty Designs
Adult Cookie Jars
Jonathan Adler Makes Pottery Sexy With His Uniquely Naughty Designs
Ninja-Inspired Thumbtacks - Throwing Stars Make Even the Lamest Cubicle Look Cool
Ninja-Inspired Thumbtacks
Throwing Stars Make Even the Lamest Cubicle Look Cool
Sleek iPhone Battery Packs - The 'Juice Pack 3G' is Apple-Approved
Sleek iPhone Battery Packs
The 'Juice Pack 3G' is Apple-Approved
Shell-Inspired Backpacks - Personalized Isaburo City123 Rucksack is Perfect for Commuters
Shell-Inspired Backpacks
Personalized Isaburo City123 Rucksack is Perfect for Commuters
Macho Watches - Hublot's 'Big Bang King Power' is the Baddest Timepiece On the Block
Macho Watches
Hublot's 'Big Bang King Power' is the Baddest Timepiece On the Block
Gooey Germ-Fighters - ‘Cyber Clean' is Like the Lovechild of Silly Putty and Mr. Clean
Gooey Germ-Fighters
‘Cyber Clean' is Like the Lovechild of Silly Putty and Mr. Clean
Red Bull Shots - Gulp-Sized Energy Jolts for Junkies On the Go
Red Bull Shots
Gulp-Sized Energy Jolts for Junkies On the Go
Camera Lens Calendars - Desktop Calendar is Perfect for Snap-Happy Photographers
Camera Lens Calendars
Desktop Calendar is Perfect for Snap-Happy Photographers
Wrist-Worn Mobile Phones - The sWaP Watch
Wrist-Worn Mobile Phones
The sWaP Watch
MP3 Players as Jewelry - The iPod Shuffle Bracelet
MP3 Players as Jewelry
The iPod Shuffle Bracelet
Designer Fisheye Photography - Paul Smith Lomo Camera
Designer Fisheye Photography
Paul Smith Lomo Camera
Smoke-Free Smoking - The N'Joy Electric Cigarettes
Smoke-Free Smoking
The N'Joy Electric Cigarettes
Winter Mits For Gadget Addicts - The Etre Touchy Gloves
Winter Mits For Gadget Addicts
The Etre Touchy Gloves
Polaroid-Style Digital Cameras - Tomy Ciao TIP-521 Prints on the Spot
Polaroid-Style Digital Cameras
Tomy Ciao TIP-521 Prints on the Spot
Mystery Punk Fashion - Mastermind Japan
Mystery Punk Fashion
Mastermind Japan
Appointment Only Boutiques - Tokyo VIP Fashion Hot Spots
Appointment Only Boutiques
Tokyo VIP Fashion Hot Spots
Cross-Branded Cell Phones - The Coach Mobile Handset
Cross-Branded Cell Phones
The Coach Mobile Handset
Luxury Fashion Hotels - Bvlgari Hotels Join Armani, Versace, Ralph Lauren and Miss Sixty
Luxury Fashion Hotels
Bvlgari Hotels Join Armani, Versace, Ralph Lauren and Miss Sixty
Drink Yourself Beautiful - BORBA Skin Care Products
Drink Yourself Beautiful
BORBA Skin Care Products
Asian Answer To Vegas - Macau Gaming Resort Hong Kong
Asian Answer To Vegas
Macau Gaming Resort Hong Kong
Luxury Pleasures - Bling Sex Toys For Women
Luxury Pleasures
Bling Sex Toys For Women
Refreshig Eye Mints - NEO's Eye Crack
Refreshig Eye Mints
NEO's Eye Crack
Your DNA as a Fragrance - Smell Yourself Sexy
Your DNA as a Fragrance
Smell Yourself Sexy
Fashionable Charities - GQ & Nautica Set Up Gentleman's Fund
Fashionable Charities
GQ & Nautica Set Up Gentleman's Fund
Personal Draft Beer Dispenser
Personal Draft Beer Dispenser
USB Aroma Therapy
USB Aroma Therapy
Candy Pen Caps - Suck My Bic
Candy Pen Caps
Suck My Bic
Self-Igniting Matchbox - Lucifer Matches
Self-Igniting Matchbox
Lucifer Matches
Sex Toys for Men - Is Japan Ahead of the Curve?
Sex Toys for Men
Is Japan Ahead of the Curve?
Social Message Robots - Crawling Japanese Salaryman
Social Message Robots
Crawling Japanese Salaryman
Eight Legged Robot - The Halluc II
Eight Legged Robot
The Halluc II
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