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20 Striking WWF Campaigns

From Heartbreaking Emotive Animal Ads to Toxic Animal Ads

— July 31, 2013 — Eco
Raising awareness about endangered animals and their rate of extinction is not an easy task since people often disregard its importance, but these striking WWF campaigns have utilized thought-provoking concepts and bold visual imagery to connect with viewers.

Animals are increasingly loosing their homes and habitat due to construction by landowners and changes to the global environment. The World Wildlife Fund has continuously strived to create effective and emotional ad campaigns that will cleverly portray how dire the situation is for these endangered animals. By showcasing print ads that showcase such things as disintegrating elephants, dolphins caught in ordinary household fences and correlations between human life and animal life, these WWF campaigns are shedding a much-needed light on the lives of these endangered animals.

From thought-provoking fish campaigns to mirrored moment ads, these WWF campaigns are allowing the general public to educate themselves on the dire circumstances of these animals.
5.3
Score
Popularity
Activity
Freshness
20
Socially Integrated Wildlife Ads
Socially Integrated Wildlife Ads
The WWF 'Rare Page' Project Educates Users on Endangered Animals
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19
Panda-Printed Animal Ads
Panda-Printed Animal Ads
The WWF 2012 Campaign Encourages People to Join Their Team
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18
Intertwined Wildlife Ads
Intertwined Wildlife Ads
'We Are All Connected' is a Beautiful Campaign for WWF
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17
Mirrored Moment Campaigns
Mirrored Moment Campaigns
This WWF Promotional Video Mirrors Urbanites to the Environment
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16
Plastic Marine Life
Plastic Marine Life
The BBDO Guerrero WWF Campaign is Eco-Conscious
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15
Dolphins in the City
Dolphins in the City
WWF Guerrilla Donation Campaign
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14
Illusory Handvertising
Illusory Handvertising
WWF Campaign Proves That Nature's Future is In Your Hands
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13
Heartbreaking Emotive Animal Ads
Heartbreaking Emotive Animal Ads
This WWF Grey Campaign Calls for Environmental Change
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12
Chilling Conservation Campaigns
Chilling Conservation Campaigns
The WWF's 'Horrifying' Campaign is To-the-Point
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11
Interactive Guerrilla Campaigns
Interactive Guerrilla Campaigns
WWF Shows Where Your Coin Goes With Animal Drawings
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10
Thought-Provoking Fish Campaigns
Thought-Provoking Fish Campaigns
WWF Bluefin Tuna Ads Want You to Give Tuna a Break
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9
Bloodvertising for Animal Rights
Bloodvertising for Animal Rights
WWF Bloody Souvenirs Ad
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8
Animal Implication Ads
Animal Implication Ads
The Y&R WWF Campaign Creates Critters out of Inanimate Objects
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7
Forests As Lungs
Forests As Lungs
WWF Ad Campaign Compares Deforestation to Cancer
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6
Furry Face-Palming PSAs
Furry Face-Palming PSAs
Animals Feel the Anguish of Destruction in this Wildlife Campaign
<
5
Hidden Ad Images
Hidden Ad Images
WWF Blends Human Faces into Environment
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4
Toxic Animal Ads
Toxic Animal Ads
The WWF Evollution Campaign Looks to Send a Clear Message
<
3
Graffitied Endangered Species
Graffitied Endangered Species
The WWF Campaign Tags the Environment for Awareness
<
2
Disintegrating Animal Advertising
Disintegrating Animal Advertising
This WWF Desertification Campaign Pictures Creatures Crumbling
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1
Mutant Human Fish
Mutant Human Fish
"Stop Climate Change Before it Changes You" Campaign
<