These quirky calendars alter the way consumers keep track of time. Basic monitors follow a standard chronological order, ordering the days by way of 30 day-long sheets that span from 12 to 14 months.
Coloring book agendas and unraveling date-keepers are cropping up on behalf of stationery companies who wish to offer something of interest to clients who are often difficult to attract, especially during the holiday season when there are so many options that abound department store fronts.
These options get around this critical buyer issue, seen in the rise of these unusual yearbooks. Shoppers certainly benefit from the wealth of unusual features, present here in the forms of game-themed displays and novel advent concepts.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 85%
Activity 75%
Freshness 8%
